Good design

Apple Macbook Air

I’m not artist or designer, but I have spent enough time studying good products on the web (as well as studying why my past products have sucked) to have some initial thoughts on it.

From my limited experience, design can be boiled down to three main points.

  1. Good design is useful. It enables the user to easily do what they want to do.
  2. Good design minimizes cognitive load. It respects the user’s time and attention.
  3. Good design is beautiful, without sacrificing utility or increasing cognitive load.

Only three things, but it is difficult to accomplish all three. If you product is useful, minimizes cognitive load, and is beautiful, you have done one hell of a job.

What does good design mean to you?

P.S. This is post number #83 in a 100 day blogging challenge. See you tomorrow!

Follow me on Twitter @alexshye.

Or, check out my current project Soulmix.